The Money Lab

Giving business cards is an art, not only because they are needed to be considered successful or because, in fact, they represent your corporate or professional identity, but also as an opportunity to impact your existing or prospective customers, and stay in touch with them, helping you to deal confidently. The scope of business etiquette includes considerations that many professional ignore, or simply do not pay enough attention in the belief that a business card is just a small paper rectangle with a name and phone numbers to introduce yourself.  Color business cards demonstrate that there is something else beyond a simple paper cut; otherwise, they simply would not exist. Certainly, all over the world business cards are used to provide information about a company and/or the employee or professional who holds it, as well as contact information and other details such as business acquaintances or personal details. Some of them include expressly empty spaces to write certain detail...

As the name suggests, MLM (Multi-Level-Marketing), basically involves selling a company’s product directly to the customer by way of networking. Traditional retail selling is left to the brick and mortor businesses. MLM is executed through a multi-layered distributor system where payments by the company are made to the distributors according to the distribution level they are in. Distributors are responsible for the business development and the revenue generation for the company.  The products sold are those that are used daily. Generally MLM is done by the companies that are offering products of regular use, such as, soaps, detergents, car wash, containers and cosmetics. This is not an exhaustive list, it's merely a sample. The convenience of shopping is another strong feature of MLM. Generally, MLM supports online shopping and at times even people network makes the shopping process easy. The distributor goes to the customer’s house, workplace or wherever it's convenient to bo...

Which one will you be in network marketing? The truth is the odds are against you; chances are you’ll be a statistic. Hmmmmm bet the super star space commander upline guru that signed you up or wants to sign you up told you that did he/she?  Here are a few stats that may alarm you: Did you know that 70,000 people sign up into a network marketing company EVERYDAY?  But did you know that 95% of the people that sign up into a network marketing company will quit within the first year? WHY? Well there are a lot or reasons, poor support, poor company, poor product, poor compensation plan, poor upline. But to me one of the biggest reasons is… PEOPLE HAVE BEEN LIED TO!! Most people have been lied to from the get go. Many of the people who are recruiting people into companies (hate that term recruiting) are lying to people and telling people what they want to hear so they will join their company. Now on one had you can’t blame many of these people, there’re just doing what they were ta...

Networking is obviously an essential part of network marketing. Every successful network marketer knows this to be true. Although networking is such an intricate part of network marketing, the two terms are not synonymous. However there are many similarities.  Both rely heavily on people skills. Both require people to confront their fear of talking to other people. Both carry with them the risk of rejection. Both also carry with them enormous opportunity. And to some people, both are considered dirty words.  Of course people that consider networking as something that is 'not done' don't understand what networking is really about. The same can be said of people that think network marketing is something that is beneath them. Many people think of networking as a way to get connected solely for their own advancement in life. In that respect a person might feel that it is unethical or not noble to network.  This line of thinking stems from the idea that advancement will always...

 - Hustle: Generally, people who make it big have one thing in common—they are dissatisfied with the status quo. They will not take what is “common” or “expected” and let that define their lives—they move past it and excel. You must work hard and hustle. - Character: Someone coined the phrase, “character is what you do in the dark.” In other words, when no one is looking, will you behave differently than if someone was looking? If not, then you have character. If you are attacked, be tough—not hard. Don’t be a pushover, but be compassionate, gentle, and flexible—especially on procedure (not principle). - Risk Taking: This isn’t gambling, it’s a willingness to be bold, hearty, and to push forward. People who refuse to take risks are definitely going to lose. If you refuse a new promotion because you’re not confident of your skills, you will likely be passed over when a different chance arrives. Don’t be afraid of rejection, just take it as part of life and you’ll find there’s nothin...

Well talking about flyers, compare to other advertising tool such as posters, banners, catalogs, booklets, etc. a flyer is also one of the great way to communicate.  In a sense that you can send flyers through mail, you can post flyers in strategic locations, you can give a copy of your flyer for every customer who walks in and walks out in your business establishment or you can hand out a flyer to the passing customers, and if you are really determined, you can get some volunteers to pass some out of your flyers at the local mall or shopping area. You can easily spread them around. The good thing about these flyers is that they are a quick and easy tool for relaying information to your target consumer. Not only that, a single flyer is easy to create and inexpensive to produce. For those who do not know what a flyer is, a flyer is normally a single sheet document printed in one or two colors or in a full color process.  A flyer acts as communication between you and the reader,...

Jo knew that events could be advertised in the Trade Magazines linked to her company's line of business but, as a newcomer to event organization, with a non-existent advertising budget and with no marketing expert at her elbow; where should she begin? Some of the best advertising you can get is editorial written about your event or your company. Print media like trade journals, magazines and newspapers are often looking to fill their pages and you may have noticed that articles about companies and their activities are often surrounded by advertising for related businesses.  Most print media is paid for by the advertising, so this type of article has benefits both ways. If the topic of your workshop or roadshow is a controversial, exciting or popular subject, it is more likely that an article about it will be printed however you have little control over the timing. The article might be included in any month and will be driven more by space than by your deadline. To get an article pr...

It’s a great time to be an entrepreneur—in the last decade, technology has leveled the playing field and propelled an entrepreneurial revolution. As an entrepreneur, you now have more access to information that enables you to make more intelligent choices more quickly. You have an advantage over big businesses in that you’re lighter, more flexible, and faster on your feet. You can target new markets more quickly, and you can turn on a dime.

While there are a host of benefits for companies and websites that choose to advertise via the Internet, there are many negative facets to online advertising as well. These aspects include advertising activities that many deem immoral or even illegal. 

So why do you think, flyers fail to serve its purpose? There are reasons behind it and here are some of it: